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Quite simply, every company with a powerful brand is attempting to develop a relationship with that resonates so completely with their sense of self that they will aspire, or at least consent, to be serfs under these feudal brandlords. (pag.149)
:: No-logo C.U.S. :: December 2007 ::
:: Project by Pino Boresta realized in cooperation with the Cultural Association Aevum ::
Pictures by Pino Boresta with sentences freely drawn from Naomi Klein's book "No logo"